Article Marketing Tips To Help You Succeed

Feb 20
2010

Traffic is the number one concern of most webmasters, and getting backlinks to your website is a good way to help increase the amount of traffic. One way to do this is by submitting well-written articles to directories and including links to your site. Here are some article marketing tips to help you do this correctly.

The number one article directory you will want to submit your articles to is Ezine Articles. This is the best directory site, but in order to have your articles accepted you will have to be sure to write great articles and follow their guidelines carefully. It is usually easier to get your articles accepted if they are significantly longer than the minimum.

There are many other directories out there besides EZA. In fact, there are thousands of them. Fortunately, you don’t need to submit to all of them. Just pick a dozen or two that have a decent PageRank. This will be more helpful than posting your articles to hundreds of low-PR websites. Links from higher PR sites count for more in the eyes of the search engines.

You should make a list of about six to ten different keyword phrases that you would like your site to be ranked for in the search engines. You should alternate using these keyword phrases so that you are not always using the same anchor text for each link. A little variety will help your website show up in search results that are similar to your main keyword phrase but not quite exact.

Don’t submit to hundreds of article directories at once. Search engines don’t like to see a website go from having just a few backlinks to hundreds overnight. If they notice this happening with your site, they will bury it so far down in the results that no one will be able to find it for months.

If you follow the article marketing tips in this article, you will find that after some time has passed your site will begin to get more traffic from the search engines than from the actual articles. That is the result of the power of backlinks to get you ranked in the search engines so you can get the traffic you need and hopefully make some sales.

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